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Intention Over Attention: The Heartbeat of a Winning Marketing Strategy

In our industry, we’re often obsessed with grabbing attention. From clickbait headlines to flashy ads, it’s all about that sweet, sweet exposure. However, as Daisy Morris from The Self hood wisely pointed out in a new community creative group, the intention is what really makes the magic happen. The thing is, attention can be fleeting—a scroll, a double-tap, a quick glance before moving on. Intention, however, sticks around. It’s what turns passive viewers into loyal customers.

Why email isn’t dead and why you should be using it

They said email is dead. They said it’s passé. Well, it’s time to prove the naysayers wrong because email marketing is not just alive and kicking—it’s having a bloody renaissance! Discover the new age of email marketing, where your inbox becomes a battlefield and engaging content is your secret weapon. Ready to join the revolution?

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