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LOREM IPSUM DOLOR SIT AMET
Aine Coles

28 Nov: Intention Over Attention: The Heartbeat of a Winning Marketing Strategy

In our industry, we’re often obsessed with grabbing attention. From clickbait headlines to flashy ads, it’s all about that sweet, sweet exposure. However, as Daisy Morris from The Self hood wisely pointed out in a new community creative group, the intention is what really makes the magic happen. The thing is, attention can be fleeting—a scroll, a double-tap, a quick glance before moving on. Intention, however, sticks around. It’s what turns passive viewers into loyal customers.

Group photo of the Spinks Creative team

30 Nov: Why We Go Beyond the Norm

We thought it was about time we truly defined why we lovingly dub ourselves ‘not your typical agency”. Ultimately, it’s because we are so much more than just marketing; we’re about people, relationships, and delivering results that matter.